bloomtools's Space http://bloomtools.posterous.com Most recent posts at bloomtools's Space posterous.com Thu, 10 Jan 2013 01:28:00 -0800 Get ready for the sale season http://bloomtools.posterous.com/get-ready-for-the-sale-season http://bloomtools.posterous.com/get-ready-for-the-sale-season

The New Year sales are prime time to promote your business and wares. People are in the mood to spend! A strategically timed sale is a great opportunity to surprise and delight your customers and attract new attention too. Here are three quick tips to get your small business ready for sale season: read more https://www.bloomtools.com/blog/get-ready-for-the-sale-season

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Thu, 27 Dec 2012 01:18:00 -0800 A new but old face to takes over our Central Coast/Northern Sydney Bloomtools office http://bloomtools.posterous.com/a-new-but-old-face-to-takes-over-our-central http://bloomtools.posterous.com/a-new-but-old-face-to-takes-over-our-central

Having worked for a Bloomtools franchisee, Yvette Zocher knew that this was a business she wanted to be a part of. Yvette loves the unique way that Bloomtools approaches website development and was thrilled to have the opportunity to buy the Northern Sydney and Central Coast franchise. That ‘uniqueness’ is a sophisticated content management system, with integrated tools and a wide range of products, that ensures clients have a website that can grow with them, including database marketing, Customer Relationship Management (CRM) tools and search engine optimisation (SEO).

Yvette is not new to the internet, having studied website design and technical programming languages, and been delivering web solutions to the market for nearly a decade. “With my background experience where I have used many of the Web solutions that are available in the market today, as soon as I worked with Bloomtools products and tools I knew I had found the best in the market. For me, where I put all my heart and soul into the solutions for my clients, I need to have something that I know will deliver them the best results. And having used Bloomtools products for a while, I have seen this as well as have been excited about the results we have achieved for our clients”, Says Yvette

read more https://www.bloomtools.com/blog/a-new-but-old-face-to-takes-over-our-central-...

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Mon, 17 Dec 2012 02:07:00 -0800 Client Spotlight - Digital Lollipop http://bloomtools.posterous.com/client-spotlight-digital-lollipop http://bloomtools.posterous.com/client-spotlight-digital-lollipop

When it comes to sticky-labelling, look no further than Gold Coast-based Digital Lollipop to provide you with high-quality labels and stickers.To bring consistency to the look and feel of its one-year-old brand, Digital Lollipop enlisted Bloomtools’ to develop a great-looking website to promote its labelling products.

“Our products are highly customised so it wasn’t so much of an online shopfront we were looking for but, more simply, just a web presence itself. A Bloomtools website appealed to us because of its ease of use and also because we could customise and edit the website content when we wanted, how we wanted it and see the results as soon as we wanted.

“I love the look of our website! And I love being able to make alterations myself,” says Bogatie.

read more https://www.bloomtools.com/blog/client-spotlight---digital-lollipop

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Sun, 09 Dec 2012 23:57:00 -0800 Bloomtools wins again http://bloomtools.posterous.com/bloomtools-wins-again http://bloomtools.posterous.com/bloomtools-wins-again

It was a great night on Saturday, when Bloomtools name was announced as the leading IT company on the Gold Coast.“We have an extremely talented and passionate team here at Bloomtools, and it is great to get the team the recognition they deserve, says James Greig Bloomtools, CEO. This award category recognises an outstanding knowledge-based business. Knowledge underpins almost all services today, and the effective management of knowledge distinguishes companies in IT, supply chain management and logistics. Excellent knowledge based business may exemplify this in their own business, or enable and enhance the practices of other businesses through their IT, logistics or supply chain solutions. read more https://www.bloomtools.com/blog/bloomtools-wins-again

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Tue, 04 Dec 2012 00:02:00 -0800 Client Spotlight - SPMG http://bloomtools.posterous.com/client-spotlight-spmg http://bloomtools.posterous.com/client-spotlight-spmg

You can’t help thinking about moving into your dream home when you visit Sutherland Property Management’s new-look Bloomtools website. Sutherlands Property Management Group services the Gold Coast in prime specialist residential rental properties.

Sutherland says that having a website presence is extremely important for her business in order to gain new clients, as the business provides for both landlords and tenants. “I can’t pinpoint one thing that I love the most about the new website,” says Sutherland, “but my favourites are 20 Reasons, Switch and Sutherlands TV (our online YouTube show).”Sutherland says that the website is helping to keep up the business’s Google rankings; “we are building this with online support”. Sutherland says that the website is helping to keep up the business’s Google rankings; “we are building this with online support”.

read more https://www.bloomtools.com/blog/client-spotlight---spmg

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Tue, 27 Nov 2012 00:10:00 -0800 The shop of the future http://bloomtools.posterous.com/the-shop-of-the-future http://bloomtools.posterous.com/the-shop-of-the-future

The idea of being able to purchase items with the click of a button from the comfort of your home or from a handheld device was once fodder for science fiction. Now, however, online shopping is rife– and it’s never been more popular. read more at https://www.bloomtools.com/blog/the-shop-of-the-future

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Mon, 19 Nov 2012 23:27:00 -0800 How to create the ultimate homepage: 10 ways to make a good first impression http://bloomtools.posterous.com/how-to-create-the-ultimate-homepage-10-ways-t http://bloomtools.posterous.com/how-to-create-the-ultimate-homepage-10-ways-t

When someone lands on your homepage, chances are they’ve already heard about you. They may have seen some great press or blog reviews about your product, a recommendation from a friend or maybe your company came up in their Google search. Here’s how to ensure you make a good first impression read more https://www.bloomtools.com/blog/how-to-create-the-ultimate-homepage--10-ways-...

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Tue, 06 Nov 2012 22:19:00 -0800 Customer Service in a digital world http://bloomtools.posterous.com/customer-service-in-a-digital-world http://bloomtools.posterous.com/customer-service-in-a-digital-world

The beauty of efficient technology is its ability to democratise big business. Technology is the entrepreneur’s biggest ally, allowing them to kick-start a company with one or two people, build awareness of their brand at a cost of next to nothing and compete with a lot bigger businesses. Good service is just as important online as face to face, but creating a good impression can be tricky if your business has limited resources. read more here https://www.bloomtools.com/blog/customer-service-in-a-digital-world

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Sat, 03 Nov 2012 00:51:00 -0700 Facebook timeline for business: How to make the new-look profile work for you http://bloomtools.posterous.com/facebook-timeline-for-business-how-to-make-th http://bloomtools.posterous.com/facebook-timeline-for-business-how-to-make-th

Many of us rely on Facebook to keep up to date on certain milestones,like friends’ birthdays, engagement announcements and baby photos. But there’s one milestone you may have missed this month: Facebook’s six-month anniversary of Timeline for businesses. read more here https://www.bloomtools.com/blog/facebook-timeline-for-business-

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Sun, 28 Oct 2012 23:21:00 -0700 Client Spotlight - Jack Sim http://bloomtools.posterous.com/client-spotlight-jack-sim http://bloomtools.posterous.com/client-spotlight-jack-sim

Jack Sim deals with the murkier side of life in his role as writer and historian for Brisbane Crime Stories and Murder Mysteries. So it makes sense that his new Bloomtools-built website has taken on the appearance of a tabloid newspaper, sensationally splashing the gory details of the region’s most famous crimes and ghost stories. Sim was drawn to Bloomtools because of the database marketing elements that work in conjunction with the websites it offers. “I love the fact that I am able to control most of the database marketing myself,” he says, “and it’s so easy to organise any email marketing because I can time when campaigns go out.”The website promotes his publications and tours and Sim is thrilled with the increase in sales he has seen since its launch two months ago. for more read here https://www.bloomtools.com/blog/client-spotlight---jack-sim

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Mon, 22 Oct 2012 22:36:00 -0700 New LinkedIn Company Pages: Generating reviews and leads for your business http://bloomtools.posterous.com/new-linkedin-company-pages-generating-reviews http://bloomtools.posterous.com/new-linkedin-company-pages-generating-reviews

LinkedIn is a popular social media site that gives you as a business owner additional ways to market your brand and connect with clients and partners. Having a LinkedIn Company Page is like having another website with a captive audience – you can profile your company, connect with customers, suppliers and employees, and interact with groups who are all trawling through LinkedIn in search of likeminded people. Think of it as an online space where leads are generated, connections are made and deals go down – use it well and it’s like a free ticket to a VIP networking party that lasts all year round. Now is the perfect time to take advantage of the new features and start a LinkedIn Company Page, or give your existing page a complete overhaul.

for more read here at https://www.bloomtools.com/blog/new-linkedin-company-pages--generating-review...

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Wed, 17 Oct 2012 23:56:00 -0700 Giving away 8 websites to charities http://bloomtools.posterous.com/giving-away-8-websites-to-charities http://bloomtools.posterous.com/giving-away-8-websites-to-charities

Here at Bloomtools we have just had our eighth birthday, our business is growing and doing well, and we are hearing some great feedback on results our clients are achieving... so each of our offices are giving away a free website to a registered charity. In the true "Pay It Forward" tradition we would love to celebrate our success by supporting those who are doing such good work in our community. If you know of any worthy charity who needs to update their presence online, or start one - let us know below, so we can include them for consideration.

read more here at https://www.bloomtools.com/blog/giving-away-8-websites-to-charities

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Tue, 16 Oct 2012 04:35:00 -0700 Bloomtools Founder winner in the 30 under 30 http://bloomtools.posterous.com/bloomtools-founder-winner-in-the-30-under-30 http://bloomtools.posterous.com/bloomtools-founder-winner-in-the-30-under-30

Bloomtools is one of Australia's largest Web Development companies, with over 1500 clients who are cared for through either Bloomtools' smart team of Franchisees, or through one of our large number of Resellers around Australia and New Zealand.

Bloomtools' uniqueness in the market has been fundamental for this growth - by being one of the few companies in the world that deliver their own proprietary software products and services that cover SEO, Website Development, Database Marketing and CRM.

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Thu, 11 Oct 2012 03:27:00 -0700 Client Spotlight - MDH Beef http://bloomtools.posterous.com/client-spotlight-mdh-beef http://bloomtools.posterous.com/client-spotlight-mdh-beef

Running around 175,000 head of cattle on an area close to 3.4 million hectares takes a lot of work - and it’s work that’s foremost in the mind of MDH Beef owner/operators the McDonald family of remote Brightlands and Devoncourt Cattle Stations, near Cloncurry, about 160km south-east of Mt Isa in Queensland’s north. Genevieve McDonald, who lives at Brightlands Station, says that the new website is predominantly used for the recruitment of staff but it is also aimed at promoting the McDonald’s beef brands and cattle operations to national and international meat buyers.Genevieve says, “MDH had an old and tired website so while we were looking for a more professional-looking and striking website, we also needed one that was easy to update and had a bit more function to it. “With the new Bloomtools website, I can make changes when I need them, which is great for our business,” she says. “The family all love the new web pages and are so pleased with how it has turned out. It has made a big difference being able to edit the pages myself when I need to and the graphics are fantastic!”

read more here at : https://www.bloomtools.com/blog/client-spotlight---mdh-beef

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Tue, 09 Oct 2012 01:14:00 -0700 New look client interface cleaner, easier and modern http://bloomtools.posterous.com/new-look-client-interface-cleaner-easier-and http://bloomtools.posterous.com/new-look-client-interface-cleaner-easier-and

Our original interface (what you see when you log into the backend of your website, or database marketing account with Bloomtools) of 8 years, is about to be taken over by a brand spanking new version.The interface has seen a few changes over the years to keep up with the changing media and our ever growing range of product and tools. From fixed width screens through to changed menu structure to match our new product releases, and a few change a rounds in layout. Six years ago, we introduced a new version to make it easier for our clients to find what they were looking for.

for more read here at https://www.bloomtools.com/blog/new-look-client-interface-cleaner--easier-and...

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Thu, 04 Oct 2012 23:36:00 -0700 Client Spotlight - DOOG http://bloomtools.posterous.com/client-spotlight-doog http://bloomtools.posterous.com/client-spotlight-doog

DOOG, a leading supplier of dog walking products including a Pro Belt designed with the help of famed Dog Whisperer Cesar Millan, has a website that sells a range of doggy devices - from leads, collars and foldable, portable water bowls to dog bed duvets. “The new website is much easier to navigate and update, and this is especially important to help me keep abreast of the Shopping Cart invoices and back end,” says Knight. “It’s now very user-friendly and you can go straight to the Shopping Cart from the homepage, which is great for business.” Knight says he is getting great results from the Bloomtools-built website. “We’ve received more than 4500 unique visitors this month, a figure that has doubled from the response to the previous website.

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Wed, 03 Oct 2012 01:52:00 -0700 Client spotlight - Battle of Wills http://bloomtools.posterous.com/client-spotlight-battle-of-wills http://bloomtools.posterous.com/client-spotlight-battle-of-wills

Turnbull Hill Lawyers has just launched a second website to complement its already successful Bloomtools-built website, which showcases its established legal firm, operating in Newcastle for more than four decades and servicing the local, Central Coast and Sydney regions.The second website was created to tap into a growing niche market of clients wanting to contest and defend Wills, aptly called the Battle of Wills, which provides a plethora of useful information, advice and legislation about the subject. By having it as a separate website, Turnbull Hill has made it a lot easier for the target market to find the Battle of Wills website using a Google search.

Read more here : https://www.bloomtools.com/blog/client-spotlight---battle-of-wills

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Sun, 30 Sep 2012 22:51:00 -0700 Client Spotlight - Bathroom Werx http://bloomtools.posterous.com/client-spotlight-bathroom-werx http://bloomtools.posterous.com/client-spotlight-bathroom-werx

Bathroom Werx is a national franchise system and specialises in providing an alternative to expensive bathroom renovations. Before coming to Bloomtools, Bathroom Werx had a website but it wasn’t getting the results they wanted.The new Bathroom Werx website is now a powerful tool that they use to promote their business. “From one login, we can update our Case Studies manager with our team’s latest projects, blog about our industry, upload gallery images from past projects, upload testimonials from our many happy customers, and even manage our online shopping cart!” says George. The result: “We are now getting more visitors than ever before and visitors are coming back more often, staying longer, buying more frequently and referring others” says George.

 

https://www.bloomtools.com/blog/client-spotlight---bathroom-werx

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Thu, 27 Sep 2012 03:42:00 -0700 Client Spotlight - RAW http://bloomtools.posterous.com/client-spotlight-raw http://bloomtools.posterous.com/client-spotlight-raw

RAW stands for Real Authentic Worldly, and they are purveyors of natural, scented bath products and candles. Furthermore, all the products they stock have been developed and made in Newcastle.Each product in the shopping cart is accompanied by multiple images of the product, as well as a great description. the navigation is almost minimalist to ensure that there is no confusion for the website viewer. There’s a top navigation banner for the major pages and a more comprehensive menu at the footer of the page to enable visitors to jump straight to the page they want. https://www.bloomtools.com/blog/client-spotlight---raw

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Tue, 25 Sep 2012 00:53:00 -0700 Businesses on Facebook be aware http://bloomtools.posterous.com/businesses-on-facebook-be-aware http://bloomtools.posterous.com/businesses-on-facebook-be-aware

Companies who have social media accounts be aware... a recent rulings by the Advertising Standards Board in Australia mean companies need to take greater care monitoring their social media sites.  A decision by the ad industry watchdog said that advertisers must moderate user-generated posts on Facebook to ensure they comply with the law and ad codes.They identified that Facebook is an advertising medium - and not just a way to communicate - this will force companies to need to vet comments posted by the public to ensure they are not sexist, racist or factually inaccurate. https://www.bloomtools.com/blog/businesses-on-facebook-be-aware

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